Myth 1: Marketing is advertising. Advertising is one part of marketing. It reinforces your marketing strategy. Marketing is aligning a specific offer for a specific target group.Advertising is about bringing attention to the offer. While we’re here, within advertising alone, there are 3 channels: Awareness, which is how you would let your customers identify your […]
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Whether you have a brand new business or a funded startup, there are a ton of efficient ways to help you scale and grow that are often not discussed in typical marketing strategies. What do you think about when you think about growth? Now Creative Group’s founder, Daniel Francavilla, shares his definition: Growth is the […]
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Helping more startups to start, grow and succeed Now Creative Group is excited to announce their membership with The Communitech Hub in Waterloo, Ontario. Earlier this month, Now’s team members were speakers at a content marketing conference in the space and jumped on the opportunity to join this startup community. Daniel Francavilla, Founder and Creative Director […]
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What you missed during Global Entrepreneurship Week Last week was GEW the world’s largest celebration of entrepreneurship. Now Creative Group was proud to support the 7th annual event, inspiring people around the world through local, national and global activities designed to help them explore their potential as self-starters and innovators. Featured Founder series on the […]
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Music is the most powerful form of sound — it taps into our emotional state. If you are passionate about music, ALTO has created a product to help give you the world’s best listening experience in a simple and elegant format. This Toronto-based startup launched its first crowdfunding campaign on September 1. Now Creative Group […]
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Now Creative Group is starting 2015 by adding 2 new lines of service offerings: Start Now and Your Marketing Team. Catering to the unique needs of startups and entrepreneurs, StartupSuccess.ca helps to support entrepreneurs and small businesses build and present their brand; and YourMarketingTeam.ca is Now Creative Group’s dedicated creative and marketing services for medium-sized businesses. Introducing Start Now […]
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Startups across Toronto will open their doors on Thursday, October 30 to give a glimpse into what life is really like at an early-stage company, for Startup Open House. Now Creative Group will be participating in with over 20 startups, as part of the Toronto startup and Project: SPACES community. The event is taking place simultaneously in both Toronto […]
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By Jacqueline Zhou In both our personal and professional lives, we make a handful of large goals for ourselves, many of which may not be achieved. This is not entirely our fault; after all, we have been trained to “dream big” and reach for the stars when striving to achieve any goal. What we are not […]
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Whether you normally work from home, have your own office in a corporate environment, share an office or work out of a co-working space, here are a few reasons to consider working from a coffee shop. Five reasons to work from a coffee shop, cafe or library: Change of Environment Stimulates Creativity Fewer Distractions from […]
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