The Biggest Branding Mistake from Shark Tank’s Daymond John

Today’s top-selling brands have their mantras down cold. For Apple, it’s “Think different.” Nike has “Just Do It.” And FUBU asserts “For Us By Us.” Each iconic slogan is short, simple and easy to digest. That’s precisely what makes them so memorable. If you want people to just do it and buy your brand, Shark […]

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