The widespread reach of Instagram Stories feature has made it quite popular amongst the business community. It has more than 400 million active users on a daily basis, and 20% of Stories posted by businesses end up with direct interaction with users. Because of these figures, 88% of businesses state that they plan on increasing […]
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As creatives, we’re always looking for inspiration in new places. Podcasts have taken the creative world by storm in recent years, and we are no strangers to them. They are increasingly valuable to business, too — did you know that 65% of listeners are likely to buy a product after hearing an ad in a […]
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This September, Now Creative Group is offering a variety of training for entrepreneurs and small business owners. There are two offerings, the Step-Up Series available in Toronto, and the Getting Found Online workshops in Brampton. The details are below, along with the direct links to register for each. Finally, you can also find us at the UnCo […]
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Engagement matters not just to audiences, but also to contributors and advertisers In today’s digital media environment, audience engagement matters. For modern media companies that might seem like a given. But it wasn’t always the case. Back when readers got newspapers delivered to their doorstep and bought their favorite magazines from the newsstand, advertisers might […]
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Creating videos in Landscape, Square and Portrait mode can get confusing with so many popular platforms and devices used today. Which format works best for you and your audience? Read on to learn where each format to consider. Let’s look at the facts The vast majority of Facebook’s 1.74 billion users operate Facebook from their mobile […]
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Whether you have a brand new business or a funded startup, there are a ton of efficient ways to help you scale and grow that are often not discussed in typical marketing strategies. What do you think about when you think about growth? Now Creative Group’s founder, Daniel Francavilla, shares his definition: Growth is the […]
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Innovation is one of the biggest buzzwords of today, used to describe new ways of working and thinking. What exactly does innovation mean, and how can one become an innovator? On June 11, Now Creative Group had the honour of sponsoring TribalScale’s TakeOver Conference. This year’s event focused on the innovation mindset. The event was […]
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Who are the most effective advocates of your brand? The answer may surprise you. Your sales team, management and partners are all certainly valuable, but there’s one group that brings a different kind of trust to your brand: your customers. Your customer’s voice – mainly in the form of reviews – is a valuable and […]
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Innovation is more than a buzzword — it’s a mindset. Innovation is about changing the understanding of ‘work,’ leveraging emerging tech, adopting new models of corporate innovation labs, and so much more. TakeOver is a one-of-a-kind experience. Over 1400 people are coming together for this year’s TakeOver Innovation Conference including Team Now on June 11. […]
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When it comes to social media, individuals and organizations often start off handling it internally, or even adding it to an employee’s job description. Some have the impression that social media is easy, or simple — or they can handle it themselves because they understand the platform from using it personally. There is much more […]
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