A Winning Team: Startups and Athletes at the first Athlete Tech Summit

Toronto’s booming tech ecosystem has long been garnering global interest from industry players and now, professional athletes are looking to Canadian companies as potential investment deals. Enter the Athlete Tech Summit, an event Now Creative Group partnered with to capture during the August long weekend. As a proud partner, along with the recap video below, […]

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3 Small Business Marketing Myths Debunked

Myth 1: Marketing is advertising. Advertising is one part of marketing. It reinforces your marketing strategy. Marketing is aligning a specific offer for a specific target group.Advertising is about bringing attention to the offer. While we’re here, within advertising alone, there are 3 channels:  Awareness, which is how you would let your customers identify your […]

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